Wednesday 27 December 2017

Anti-adblock is a lot more common than anyone thought, but it's not hard to defeat

To quote Doc Searls, adblocking is the largest consumer revolt in history; the rise of third-party tracking cookies, mounting awareness of breaches, and a shift in the balance of power between publishers and advertisers have conspired to make ads more visibly and invisibly obnoxious, driving millions to block ads in their browsers. (more…)