Tuesday, 26 January 2021

Budweiser to skip Super Bowl ads, donate to vaccine awareness campaign

For the first time in 37 years, Budweiser will not advertise during the Super Bowl. Instead, the company whose commercials have become iconic will donate $1,000,000 to the Ad Council and COVID Collaborative's Vaccine Education Initiative.

In a statement, Budweiser's VP of Marketing, Monica Rustgi said: "Like everyone else, we are eager to get people back together, reopen restaurants and bars, and be able to gather to cheers with friends and family. — Read the rest